education

University of Iowa

School of Journalism and Mass Communication

B.A in Journalism and Mass Communication, Multimedia Production and Design Track

Minor in Sports Media and Culture

August 2022 - Present

Iowa City, IA

experience

University of Iowa

Study Abroad Peer Mentor

Advised and recruited 10 students to pursue study abroad through the University of Iowa, guiding them through the application and cultural adjustment process.
Promoted study abroad through paneling, tabling events and a podcast.

August 2025 - Present

Iowa City, IA

San Diego FC

Shadowing Experience

Observed high-level meetings across marketing, analytics, sales, and community engagement departments.
Gained insight into strategic decision-making and communication between departments.
Shadowed game-day operations staff to observe event logistics, fan engagement strategies, and behind-the-scenes coordination required to execute a professional sporting event.

Summer 2025

San Diego, CA

NASCAR

Student Practicum

Collaborated with a team to develop and present a promotional campaign brief to NASCAR executives aimed at growing Gen Z attendance and TV viewership at the Chicago Street Race.
Researched Gen Z social media consumption trends to inform campaign strategy, proposing influencer partnerships and a FIFA brand collaboration that earned executive recognition for its creativity and audience insight.

Summer 2025

Chicago, IL and Iowa City, IA

Production Paradise

Creative Consultant

Wrote a weekly blog using Webflow and Interviewed artists.
Utilized Google Analytics to identify high-performing content and implemented organic SEO strategies, driving a 10% increase in website traffic.

January 2025 - August 2025

Barcelona, ESP

NCAA Women’s Wrestling Championship

Fan Cam Operator

Curated real-time fan engagement content for live video board display during a multi-day NCAA tournament, driving in-arena audience experience for a large-scale sporting event